Veronika Noize the Marketing Coach at the DIY Marketing Center Profitable Marketing Systems Skills Strategies for Small Business

 DIY News & Updates Blog

News and updates about the DIY Marketing Center programs, classes, and membership.

  • Audio + Secret Follow Up Sequence Posted

    07 Jun 2011 3:44 PM | Anonymous member (Administrator)
    Hi Masterminders,

    The audio from today's Lead Generation 1 workshop has been posted in the member area on the Strategies 1 page, AND a bonus: A PDF that outlines my first seven-step follow up sequence that worked like a CHARM!

    Great starting place for developing your follow ups, but keep in mind that if there are any elements that you absolutely won't do, something else must be included because it can't get shorter.

    Enjoy!

  • Are you a coach? Global study needs your feedback

    06 Jun 2011 4:22 PM | Anonymous member (Administrator)
    Your response is vital as this study will be one of the most comprehensive pieces of global industry research that has ever been conducted on the field of professional coaching. The International Coach Federation (ICF) has proudly commissioned PricewaterhouseCoopers LLP (PwC) to conduct this Global Coaching Study 2011 research on their behalf. 

    The link to the dedicated survey website is included below. Once you enter the site, you will be asked to confirm your email address and be guided through to the full survey. 

    www.coachingstudy2011.com

    If you know of other coaches who would be interested in participating, please also ask them to visit the dedicated survey website above. 

    At present, the survey is available in English; however, other languages will be available online in the coming weeks. These additional languages are: French, German, Italian, Japanese, Korean, Mandarin, Portuguese and Spanish. If one of these is a language that is common in your nation, you will receive an additional notification in the next few weeks when that particular language is available. 

    If you have any questions about the research please email: coachingstudy2011@uk.pwc.com 

    Thank you in advance for your interest in this survey.

  • What is Soft Selling?

    06 Jun 2011 1:09 PM | Anonymous member (Administrator)
    As Soft Selling creator Jim Lorentzen says: "It isn't weak selling, instead it is a combination of firmness with warmth. Soft Selling is a process that uses a more subtle, casual, or friendly sales message. This approach works in opposition to a hard sell and is less likely to be irritating to a potential client."

    Today's Advanced Strategies call gave us a chance to ask Jim exactly how his soft selling approach differs from traditional sales, and did he ever blow us away with real stories from Soft Selling grads to illustrate his points!!

    Get the audio here, PLUS a link to an excerpt from the Soft Selling Sales Training manual that addresses one of the three biggest mistakes most people make in sales.

    Ready to POWER UP your sales? Members, get the good news on the Soft Selling page in the member area; non-members, visit www.SoHoMarketingGuru.com for more information.

  • New this week in the SoHo Mastermind

    06 Jun 2011 11:19 AM | Anonymous member (Administrator)
    SoHo Mastermind Weekly Update
    for the week of June 6-June 10, 2011

     Here's what's new this week in the SoHo Mastermind:

    News & Announcements (5 items)
    Schedule for the Week (6 events)
    *    *    *    *

    News & Announcements
    1. ADVANCED STRATEGY CALL ON MONDAY
     Q: When is sales a win-win-win situation? A: When the Soft Selling solution is used to find the best possible outcome for all concerned. Don't miss this powerful advanced sales strategy call with Soft Selling creator Jim Lorentzen.

    2. ANNOUNCING A NEW MEMBER BENEFIT
     The Training Room the SoHo Marketing Institute is available at NO CHARGE for Masterminders all summer long. Want to try out a special program or host a meeting? Do it in the SoHo Marketing Institute Training Room and pay nothing! Need to meet a client but tired of Starbucks? No problemo, just schedule your time in the Executive office! Some minimal restrictions apply (like no weekends included in the freebie deal), but this is an awesome opportunity for Masterminders. Get all the details on the SoHo Marketing Institute page.

     3. SOHO MASTERMIND PRESENTS SCOTT EDWARDS
    Our very successful SMM Presents series of member speakers continues on Wednesday with Scott Edwards' revealing presentation on how Google can improve your business    . ALL members are encouraged to make a presentation on their areas of expertise at this series, which is can be used as a lead generator, client appreciation event, or just practice. Find out how to schedule your presentation here.

     4. EXCLUSIVE MEMBER-ONLY CONTENT ON WEDNESDAY
    Social media expert and Masterminder Russell Mickler interviews me on Facebook on Wednesday, June 8, and we'll post a special additional bonus audio interview on our membersite just for you. So fun!

     5. NEW AUDIO POSTED
    The audio from Thursday's Open Coaching Call has been posted on the membersite, and is available for your listening and/or downloading pleasure.
    *    *    *    *

    This Week's SoHo Mastermind Schedule
    Please note that all times are Pacific, and attendance is OPTIONAL.
    Teleconference audios will be posted within 24 hours of the call.

    MONDAY
    Teleconference:     Inspiration Call
    Teleconference: Advanced Strategies: Soft Selling with Jim Lorentzen

    TUESDAY
    Teleconference: FW: Lead Generation Part One

    WEDNESDAY
    Meeting: Revenue Generation 2
    Meeting: SMM Presents: Beyond SEO: How Google Can Improve Your Business

    THURSDAY
    Meeting: Mastermind Preview: Secrets of Highly Profitable Businesses Revealed

    It's gonna be a GREAT WEEK for marketing, Masterminders!

    Warmly,
    Ronnie
    YOUR Marketing Coach

  • June 6 Inspiration Call posted

    06 Jun 2011 9:55 AM | Anonymous member (Administrator)
    On the Inspiration Calls page in the Member area. 

  • Learn how to get the poisons out of your home

    05 Jun 2011 8:43 PM | Anonymous
     Wednesday June 8 1:30-2:30 SoHo Marketing Institute Training Room.  Come learn from Masterminder, Neysa Terry-Gray, how to get the poison's out of your home and use safe, environmentally friendly products. 

  • Announcement: New Benefit for Members this Summer

    03 Jun 2011 2:53 PM | Anonymous member (Administrator)

    The Training Room at the SoHo Marketing Institute is the home of the SoHo Mastermind classes and monthly networking events. This fantastic meeting room is available on an as-available basis for local SoHo Masterminders looking for an affordable and professional space for a meeting, get together or workshop. 

    SUMMER SPECIAL FOR MASTERMINDERS: The Training Room is FREE for Masterminders this summer, during June, July and August. Want to try out a special program or host a meeting? Do it in the SoHo Marketing Institute Training Room for free!

    PLUS the Executive office is also included in this fabulous deal! Need to meet a client, tape a video, or just have a quiet place to work? You got it!

    Get all the details in the Member-Only area on the SoHo Marketing Institute page.

  • Today's Open Coaching Call Audio Posted

    02 Jun 2011 5:21 PM | Anonymous member (Administrator)
    Masterminders, on today's Open Coaching call we honored 10 requests for coaching, consulting and brainstorming about: how to explain what you do after giving a speech; group subscriptions or coupons; dealing with stuckness; referral programs; multi-user subscriptions; where and how to find leads for direct mail program; book launch to-dos; licensed program launch materials; feedback and suggestions; and more.

    Listen to the audio on the Open Coaching page in the Member-Only area of this site.

  • This week in the SoHo Mastermind

    29 May 2011 2:07 PM | Anonymous member (Administrator)
    SoHo Mastermind Weekly Update
    for the week of May 30-June 3, 2011

     Here's what's happening this week in the SoHo Mastermind:

    News & Announcements (4 items)
    Schedule for the Week (5 events)
    *    *    *    *

    News & Announcements
    1. NO INSPIRATION CALL ON MONDAY
    In observation of Memorial Day on Monday, May 30, the SoHo Marketing Institute will be closed, and there will NOT be an Inspiration Call.

    2. LAST FEW DAYS TO SAVE $30 ON INSPIRATION WEEKEND
    Already 18 brilliant, talented, and creative Masterminders have registered for Inspiration Weekend, so isn't it time that YOU register for this transformational weekend? Here's what one attendee said: "The sheer energy & creativity of everyone giving ideas is amazing. I had many questions answered before I took the Hot Seat."     Register here. Get more details here.

     3. SOHO MASTERMIND PRESENTS ROXANNE BRASFIELD
    Our very successful SMM Presents series of member speakers continues this week on Wednesday with Roxanne Brasfield's presentation on EFT. ALL members are invited to make a presentation on their areas of expertise at this series, which is perfect as a lead generator, client appreciation event, or just practice. Find out how to secure your spot on the schedule here.

     4. NEW AUDIO POSTED
    The audio from Monday's Inspiration call has been posted on the membersite, and is available for your listening and/or downloading pleasure.
    *    *    *    *

    This Week's SoHo Mastermind Schedule
    Please note that all times are Pacific, and attendance is OPTIONAL.
    Teleconference audios will be posted within 24 hours of the call.

    WEDNESDAY
    Meeting:     Lead Generation Part 1
    Meeting: SoHo Mastermind Presents: Liberating Yourself From Negative Emotions

    THURSDAY
    Meeting:     New Member Orientation
    Teleconference: Open Coaching

    FRIDAY
    Meeting: Networking for Newbies


    Warmly,
    Ronnie
    YOUR Marketing Coach

  • Introducing Soft Selling Sales Training

    29 May 2011 2:06 PM | Anonymous member (Administrator)
    Ladies and gentlemen, I am thrilled to announce the addition of a fantastic property to the SoHo Marketing Institute's business development roster!

    It gives me great pleasure to present Jim Lorentzen's Soft Selling Sales Training to the world.

    My dear friend and mentor Jim Lorentzen created the Soft Selling Sales Training program in 1983 after a very successful 20+ year career in sales and management. Influenced by the top trainers of this and previous generations, Jim polished his class until it is truly the cutting edge of sales training. The techniques he developed are powerful--yet they're still soft selling.

    That means you'll make more sales without pressuring your prospects, without feeling guilty, and without compromising your own spiritual values. You'll learn to sell successfully because you'll sell professionally, with integrity, dignity, and pride.

    To me (yes, I took Jim's training), Soft Selling was perfect because it showed me how to leverage my strong spiritual values into the selling process, which virtually eliminated all fears and dislike for selling that I'd ever had, because now I see sales as service--a huge shift for me, and a distinction that has changed how I work.

    Soft Selling classes ran continuously until his retirement three years ago, and the gap left by his training, which spanned the world, has been felt in many quarters.

    Currently, Jim is a Reiki master living a semi-retired life in Portland, Oregon, and he is as excited as I am that his Soft Selling Sales Training is being offered once again to business owners and sales professionals who are responsible for generating revenue but don't want to compromise their values to make a buck.

    I feel tremendously honored that Jim has entrusted me with the sacred task of bringing his work to my circle, and I can hardly wait for the benefits of his techniques to begin manifesting in the lives and businesses of my clients!

    Jim Lorentzen's Soft Selling Sales Training begins June 16, 2011 at 9:30 a.m. at the SoHo Marketing Institute. Read more about Jim Lorentzen's Soft Selling Sales Training.

    SoHo Mastermind members: YOU are eligible for a 50% discount on this program AND you can even spread out the payments over three months!


DIY Marketing Center
360-882-1298 voice  
2643 Beaver Ave PMB 338  · Des Moines IA 50310




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